As office suppliers based in London, Almo work with small businesses and blue chip corporations. Although they have been in business for over 60 years, Almo wanted to refresh their brand and website to attract new business and reconnect with the creative industry. Almo is very serious about its environmental credentials, so we focused on this key aspect. We created a bold identity, introducing two shapes to represent the ‘A’ and ‘O’ from the company name. We commissioned an illustrator to create line-drawn black and white illustrations to wrap up most of the applications.